YOUR CUSTOM CONTENT PLAN
Stop winging it. Stop wasting money on useless content. Get an actionable content plan for the months ahead.
Content marketing is the fastest-growing opportunity for software businesses, but most people have no idea what they should create or why. I’ll meet with you to understand your goals, take a look at your existing content, and research your best opportunities.
You’ll walk away with a detailed PDF full of ideas for blog posts, lead gen offers, and other content that will build authority and drive revenue for your business.
Content shouldn’t be hit or miss…
…yet that’s what you get if you start creating content without a plan. Aimless content that solves the problem of “what to write about this week” but does nothing to get you closer to your goals.
And what’s worse, this pointless content ends up costing you a ton of money. Not just in what you pay a freelancer or in-house writer, but in terms of lost opportunities for conversions and sales.
The truth is, it doesn’t matter how big your budget is, how much content you produce, or how skilled a writer you hire — without a plan in place, you’ll never be able to create effective content.
Get a simple, effective content plan for the upcoming months
Once you have a content plan in place, you’ll stop scrambling to come up with ideas each week. Everyone on your team will know what needs to be created and when so you can hit your deadlines with less stress. You’ll be able to plan your budget and use your resources wisely.
What’s more, you’ll start creating consistent and focused content. The kind of content that builds trust, drives engagement, and ultimately wins you customers.
“Christine was amazing to work with on our content strategy! She had a quick turn around and came up with amazing, detailed, actionable content and suggestions grounded in very insightful and thorough research. Highly recommend!”
— Anna Spexarth, SETWorks (B2B SaaS)
Here’s what you’ll get with your custom content plan:
- 1-hour strategy call to discuss your goals and challenges
- Audit of your existing content
- Analysis of key metrics (if available)
- Research of audience, industry, and SEO opportunities
- Development of 3-4 months’ worth of blog ideas (12-15 articles) with headline and SEO recommendations
- Ideas for additional content assets (how-to guide, whitepaper, case study, drip campaign, etc.) aligned with your marketing goals
- Recommendations for quick wins & other elements to consider that will help boost your results
…All in a handy PDF that’s ready to share with your in-house team or freelancer. Click here to see a sample.
You should consider this service if:
- You have an established product or service
- You’re bringing in trial signups and paid customers, but you know it could do much better
- You have high expectations in terms of content, but aren’t sure exactly how to get there
- You prefer to have a deliberate plan, rather than wing it each month
- You have a dedicated content marketing budget to execute on my recommendations
- You want to make sure your business is constantly improving
Do you provide any blog posts or content?
Good question! This service doesn’t include writing any content. I’m providing you with a list of topics and recommendations that you can develop as you have the time. There are two ways to go about this:
- If you have an in-house team or reliable freelancer, you can have them develop the content. The plan I create for you will provide sufficient guidance on topics, keywords, and calls-to-action so everyone knows what to do.
- If you don’t have a content writer, I can develop the content for you. In that case, I offer a low-risk, fixed-price service for teams with an ongoing need for content.
Let’s get started on your content plan
This custom content plan currently costs $1395. The first step is to schedule your 1-hour strategy call using the button below.